Hey, Pixels! This week we’ll be discussing PANTONE® and why every designer needs to own a Pantone color guide. Now, I don’t want you to think that you absolutely must own a Pantone guide to be a successful designer, especially if you’re new to the industry and learning the ropes. But, if you’re working with clients and/or doing professional design consulting of any kind, it would be a wise investment to own a Pantone color guide.
What is PANTONE?
Pantone is a standardized color matching system, using a special numbering system to identify different colors. Since the color matching system is standardized, no matter where in the world your printer is, the Pantone colors you choose for your design will be exactly the same. In other words, if you want your colors to be consistent throughout your design, do yourself a favour and use the Pantone color matching system.
What PANTONE Guide Should You Buy?
Now that you understand what Pantone is all about, you’re probably wondering which color guide you should buy. Good question, because there are different Pantone books that are to be used for very specific purposes.
There are Pantone guides for Interior Designers, Printers, Product Designs and Graphic Designers. If you’re reading this, you’re most likely in the Graphic/UI Design world, so the best guide for you would be the Pantone Color Bridge Guide. The Pantone Color Bridge comes in either coated or uncoated paper (or you can just buy both). The guide you buy simply depends on what you need to do your design work most efficiently.
The Pantone Color Bridge Guide is perfect for Graphic Designers and UI/UX Designers because it has both RBG hex and decimal codes, CMYK values and even HTML hex codes for all Pantone colors. This is perfect if you want to match colors on your screen to colors that are printed on any substrate.
Do you own a Pantone color bridge guide? Have you ever used a Pantone guide before? Let’s chat in the comments below!