What is Society6?
The website meta description of Society6 when googled is:
Collect gallery quality Art Prints and other products by thousands of Society6 artists from around the world.
From this simple yet descriptive sentence, we’re able to gather a general understanding of what this company is about: an online storefront for art buyers and art sellers. For art buyers, this is a perfect site with a huge database to browse through; from framed art prints to shower curtains, Society6 provides an abundance of uniquely designed artworks from THOUSANDS of artists.
You may be thinking, “Thousands?! How do I compete with that?”
Simple. Don’t have any expectations. In the wise words of Shakespeare, “Expectation is the root of all heartache.” When I started Society6, I hadn’t an ounce of expectation that I’d be able to make a sale considering the huge artist pool.
My point is: if you enjoy making art and don’t want to be bogged down with the nitty gritty process of product manufacturing and production plus the expense of hiring someone (or diy) to create/design/maintain an online e-commerce website, then this site is definitely worth a consideration.
My Society6 experience started after I decided to play around with Adobe Illustrator where I spontaneously ended up creating this American Psycho inspired artwork below.
Since joining in the December of 2013, I’ve managed to sell a total of 18 products with my single design varying from art prints, mugs, iPhone cases, clothing and throw pillows–with the most popular product being the art print itself.
The amount of money I’ve made thus far isn’t as steady or frequent as I’d prefer but I definitely think that there’s room for growth and continuous improvement. I’ve compiled a list of useful links that you can review at the end of this post should you decide to join–but first let’s get down to numbers and see how much you can earn!
Below is a brief snapshot of Society6’s price structure of their various product offerings and how much an artist can profit. You can view the full list here.
As you can see, most of their product offerings have a set price except for the Art Prints whose retail price and your profit price is determined by you!
Tip: It’s best practice to set your prices at whole figures.
The process of uploading your art is quite simple. All you need to do is make sure that your artwork meets the specifications as listed by Society6.
Once you’ve adhered to the standards, the product is automatically added to your storefront and available for purchase. Below is an example of my current Society6 store. (As mentioned, I only have one design uploaded but hopefully more in the future!)
For me, this is an area which needs much improvement. Despite using social media, I haven’t promoted my art as much as I should be doing, which is highly recommended in this post by Jeffrey Huynh. He mentions the importance of promoting yourself and the many other artists in the community through the process of genuine commenting, following and by promotion in order to gain recognition and acquire potential audience.
He also writes about obtaining a higher profitability rate by producing pop culture and current trend-related artwork which I can somewhat attest to since I figured that that factor played a significant part on how I landed my sales.
Here are the links to additional useful posts to read before selling on Society 6:
- Top Sellers’ Secrets Revealed
- File Preparation for T-shirts
- Pricing and Categorizing Your Work to Sell
- Seller Tips: Tagging and Descriptions
- Seller Tips: About Page
- Seller Tips: How To Make The Most Of The Monthly Artist Promo
Seller Tips: Artist Promotion Materials:
Convinced to Join Society6?
Let me know if I’ve convinced you to join! If you’re already a member of Society6, I’d love to hear about your experience, view your art and connect. Leave a comment below and let’s discuss.